Efficiency tools
ONe analytics module
Understand what really drives sales in your company
The ONe analytics module gives you a complete, multidimensional insight into each customer’s purchases — from trends and margins to the structure of purchases across sales channels. All data is at your fingertips, without the need for additional integrations. The analysis covers both transactions from the ONe platform and other company systems (e.g. ERP), allowing you to see the entire customer relationship in one place.
With the analytics module, you can compare periods, observe changes in customer behaviour and quickly identify purchasing trends. The system allows you to analyse not only sales values and volumes, but also loyalty, brand structure, product categories and suppliers. All this in an interactive panel that supports the daily work of salespeople and those responsible for sales results.
What does the module include?
Sales and trend analysis
The module allows you to analyse sales for any period: monthly, quarterly or annually, and compare results for these periods. This allows you to see how sales value, margin and purchase structure change over time.
Charts and tables display data in a clear manner, allowing you to quickly identify increases, decreases and seasonality.
Customer loyalty and behaviour
The system analyses the regularity of purchases and their value (minimum value configured by the analyst) over the last 12 months and, on this basis, determines the level of customer loyalty. The trend – upward, steady or downward – is visible, which facilitates a quick response.
In addition, the module allows you to track the structure of purchases across sales channels, including the share of e-commerce (number of orders and lines and value), which allows you to better assess customer adaptation to digital channels.
Purchase structure analysis
Sales data can be analysed from various perspectives – products, categories, brands and suppliers. This allows you to know which product groups generate revenue and margin, and which do not, and where to focus your commercial activities.
The drill-down analysis option allows you to move from synthetic data (e.g. Top 5 products) to details, e.g. all products purchased in the analysed period along with their sales margin.
Integration and personalisation
The module uses data that has already been integrated during the implementation of ONe. It does not require additional connections or manual import of information.
It can be customised to individual needs: change report views, add your own indicators or extend analyses with additional reports.
Towards full company analytics
The current version of the module supports data analysis at the individual customer level.
The development plans include an extension with summary reports, such as: ‘My customers’, ‘Branch customers’, ‘Region customers’ and ‘Company customers’, which will allow for analysis of results on a broader scale and provide a basis for specific actions to be taken by those responsible for sales.
HOW DOES IT WORK?
Configuration
The module must be configured after verifying the implemented integration with ERP.
Integration
If the integration meets all requirements, the analytical module will start using the data contained in sales documents, the product database, and the customer database, and will process everything in the data warehouse that is part of the analytical module.
Analytics
The user immediately receives clear charts and reports showing the key economic and financial parameters of each customer.
Discovery
You can delve into the details, change parameters, and compare results over time.
Module availability
The ONe analytics module is now available and ready to be launched. In most cases, it does not require configuration or additional integration; data from your environment is ready for analysis.
Contact your implementation partner to activate the module and see how ONe helps you make data-driven decisions.
Did you know that...
ONe is a constantly evolving platform that stays in close contact with its customers. Every month, we organise webinar meetings during which we present new, ongoing and planned projects.
Stay in touch with us and keep up to date with the new features we implement every month.
BENEFITS
Key benefits
Multidimensional data analysis
Compare periods, observe trends and analyse changes in the structure of purchases — from products, brands and categories to suppliers and the share of individual sales channels.
Full visibility
The module combines data from ONe and external systems, showing all customer purchases in one place.
Loyalty analysis
Assess purchase repeatability and customer loyalty, respond earlier to declines in activity and changes in behaviour.
Drill down — detailed analysis
From each chart, go to detailed data — from sales totals to specific items and customers.
No additional integrations
All data comes from ONe (integrated with the ERP system) – the module works immediately after a short configuration.
Sales decision support
Reports support the work of salespeople, account managers and managers, helping them to better understand customers and plan activities.
Flexibility and development
The ability to personalise views, add your own reports and extend analytics to further levels (e.g. branch, region, company customers).
Rise above the competition
Explore all of ONe’s functionalities, both those ready to be implemented in your company today and those we will tailor to your business.
Let’s Work Together
Achieve more, faster with our cutting-edge B2B platform. Streamline your sales processes, boost operational efficiency, and build stronger customer relationships. Get in touch with us today to see how we can help your business grow.
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